The Topics feature of Feedback allows you to present a dynamic survey focused on areas you feel are important. For example, a Color topic may consist of questions about the appeal and quantity of product colors, along with suggestions for new colors. Another topic may be Technical Issues with a comment box for respondents to inform you of problems they may be experiencing with the web page.
You can set your Feedback survey up so that when a respondent opens the survey, they see two questions. They can enter a star rating and then select a desired topic. The questions you assign to the selected topic then display for the respondent to complete.
You may also control where each topic displays on the web site by using the URL Targeting feature of the Collection Methods page. For example, if you have a product line where the Color topic does not apply, clear the Show Sitewide check box and list the URLs of the pages you want the Color topic to display on.
Go to the Edit Survey page to set up a topic, hover the mouse cursor over the survey, moving down the page, until the Add a New Topic action displays and click.